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How do I cancel Profound?

$99 / month $990 / year SEO & marketing Starter · billed via web, invoice
10 min Self-serve No fee To cancel
Short answer

Cancel Profound by written notice of non-renewal: there is no in-app cancellation flow, and notice must be sent in writing to Profound at 1 Union Square West, New York. Notice is required at least 30 days before the next renewal term, it takes about 10 minutes, and the subscription runs to the end of the current term. Fees are non-refundable.

Cancel Profound

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What you are cancelling

AI answer engine optimization platform that monitors how brands appear in responses from ChatGPT, Perplexity, Claude, Gemini, Copilot, Grok, DeepSeek and Google AI Overviews. This guide covers every place the subscription can live - the website and team plans - plus what happens to refunds, pausing and your data afterwards.

Checked against Profound's own documentation · Last verified 6 Aug 2026

Step-by-step instructions

Order forms signed with Profound and website checkout purchases are both 'Orders' under the same Master Subscription Agreement.

1
Enterprise: follow your signed Order

Enterprise plans are custom Orders with tailored terms and dedicated Slack support. The initial term, renewal length and any special cancellation terms are set on the Order itself; the MSA's 30-day non-renewal notice applies unless the Order says otherwise.

Cheaper swaps

Keep up to $3,690 a year of that $3,990

Profound Growth costs $3,990 a year. Each saving compares that tool's entry plan with your selected plan - it is what stays in your account over the next twelve months. On a different Profound plan? Pick it below.

Prices checked 6 Aug 2026
3 options verified by us
Biggest saving otterly.ai
Otterly.AI Otterly.AI Lite plan $29 / month
$3,690 stays with you
every year
$3,990 $300 a year
$300 you pay $3,690 you keep

Why this one - Budget AI search tracking

Lite plan from $29 per month Tracks ChatGPT, Google AI Overviews, Perplexity and Copilot Unlimited brand reports Only 15 search prompts on the entry plan
Switch to Otterly.AI Or read our Otterly.AI guide
Cheaper than Profound llmpulse.ai
LLM Pulse LLM Pulse Starter plan $60 / month
$3,270 stays with you
every year
$3,990 $720 a year
$720 you pay $3,270 you keep

Why this one - Self-serve AI visibility tracking

Cancel anytime in a Stripe billing portal Tracks 5 AI models on every plan 14-day free trial Prices are set in euros, so USD amounts vary
Switch to LLM Pulse Or read our LLM Pulse guide
Cheaper than Profound llmrefs.com
LLMrefs LLMrefs All in One plan $79 / month
$3,042 stays with you
every year
$3,990 $948 a year
$948 you pay $3,042 you keep
Cancels in about 5 minutes
Switch to LLMrefs Or read our LLMrefs guide

No one pays for a spot here - the cheapest option simply goes first, the Switch button goes straight to the provider, and every card links to our own verified guide.

Biggest saving · Otterly.AI Keep $3,690 a year Switch

Profound Growth costs you $3,990 a year

Add it to your subscriptions and see what the whole stack costs - and what walks away if you cancel.

Pr Profound Growth · $332.50/month, billed yearly

$3,990
a year if you keep it · $332.50/mo

Cancellation message

Profound requires written notice by post - send this to Profound, 1 Union Square West, Flr. 2, New York, New York 10003.

Hello,

This is my written notice of non-renewal for the Profound subscription ([your plan name]) held under the account [your account email].

Please do not renew the current Order at the end of its present term, on or around [desired end date], and let the subscription end on that date.

Please confirm receipt of this notice and the final date of service in writing.

Thank you,
[your full name]

Everything you type stays in your browser - nothing is stored or sent anywhere.

Not cancelling today? Put it in your calendar.

Tell us when Profound renews and download a calendar reminder that lands 32 days before, with this guide and the direct cancellation page inside. Nothing is stored - the file is yours.

Profound requires 30 days notice - your reminder will land 32 days before the renewal date you enter. An Enterprise Order can set different renewal and cancellation terms.

Works with Apple, Google and Outlook calendars. Your renewal date shows in Profound's billing settings.

Refunds, downgrades, pausing and your data

Four questions people ask before they cancel
Can I get my money back?

Profound's Master Subscription Agreement states all fees are non-refundable, except under its infringement-mitigation clause where Profound may terminate the agreement and refund pre-paid, unused fees for the terminated portion of the term. There is no customer right to terminate early for convenience.

No refunds
Is there a cheaper way to stay?

No self-serve downgrade path is documented in the help center, pricing FAQ or Master Subscription Agreement. There is no free plan to fall back to: when an Order expires or is not renewed, access to the Profound platform ceases.

Read this
Can I pause instead of cancel?

No pause option is documented. The pricing page's mention of pausing refers to Agents credit usage when a monthly allotment is reached, not to pausing the subscription itself.

Not available
What happens to my account data?

Following expiration or termination, Profound will promptly return or delete customer data, except data it retains as permitted under the agreement, data needed to comply with applicable law, and copies in standard backups, which remain subject to the agreement's confidentiality provisions.

Read this first

Frequently asked questions

Answers checked with the steps above
How do I cancel a Profound subscription?

Profound documents no in-app cancellation flow. Under its Master Subscription Agreement you give written notice of non-renewal at least 30 days before the start of the next renewal term; the subscription then ends when the current term expires.

Does my Profound subscription renew automatically?

Yes. Each Order automatically renews for successive renewal terms of the length set on the Order unless either party gives notice of non-renewal at least 30 days before the next renewal term starts.

Will my renewal keep the same price?

Not necessarily. The agreement states that fees for renewal terms are at Profound's then-current rates, regardless of any discounted pricing in a prior Order.

Can I get a refund from Profound?

Fees are non-refundable. The only documented exception is Profound's infringement-mitigation clause, under which Profound may terminate the agreement and refund pre-paid, unused fees for the terminated portion of the term.

Is there a free trial?

The pricing page offers a 'Try for free' option on the Growth plan. The agreement's Trials and Betas clause allows internal evaluation for the period Profound designates, or 30 days if none is designated, with no warranty or support during the trial.

What happens to my data after cancelling?

Following expiration or termination, Profound will promptly return or delete customer data, apart from copies kept in standard backups or required by law. Access to the platform ceases when the term ends.